Privacy & Cookie Policy
Effective Date: 24th April 2026
Valko Game Studios Ltd and Valko Merchandise Ltd (“we”, “us”, or “our”) are committed to protecting your privacy and handling personal data responsibly. This Privacy & Cookie Policy explains how we collect, use, and protect your personal information when you visit our website or purchase products from us.
1. Data Controllers
For the purposes of data protection law:
- Valko Game Studios Ltd is the primary data controller for personal data collected through this website.
- Valko Merchandise Ltd is responsible for personal data related to merchandise purchases and order fulfilment.
2. What Data We Collect
We may collect the following information:
- Name and email address
- Shipping and billing addresses
- Order and transaction details
- Website usage data such as pages visited and session duration
Payment information is processed securely by third-party payment providers such as PayPal. We do not store full payment card details.
3. How We Collect Data
We collect data when you:
- Place an order
- Contact us via email or website forms
- Browse or interact with our website
- Allow cookies through the cookie consent banner
4. How We Use Your Data
Your personal data may be used to:
- Process and fulfil orders
- Provide customer support
- Improve our website and services
- Analyse website traffic
- Prevent fraud
5. Legal Basis for Processing
We process personal data under the following legal bases:
- Contract: to fulfil orders and provide services
- Legitimate Interests: to improve our website and services
- Legal Obligation: to comply with legal requirements
- Consent: for analytics or optional cookies
6. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes described in this policy and to comply with legal obligations. Order data may be retained for operational and accounting purposes.
7. Your Data Protection Rights
Under UK GDPR, you have the right to:
- Access your personal data
- Request correction of inaccurate information
- Request deletion of your data
- Restrict processing
- Object to processing
- Request data portability
To exercise any of these rights, contact us using the details below.
8. Cookies
Cookies are small text files stored on your device when you visit a website. They help websites function properly and provide information about how users interact with the site.
9. How We Use Cookies
We use cookies to:
- Ensure the website functions correctly
- Remember user preferences
- Analyse website usage and performance
Where required by law, we request your consent before placing non-essential cookies on your device.
10. Types of Cookies We Use
Essential Cookies
Necessary for website functionality and security.
Analytics Cookies
Used to analyse website traffic and improve performance. These may include tools such as Google Analytics.
11. Managing Cookie Preferences
When visiting our website you will be presented with a cookie banner allowing you to:
- Accept cookies
- Reject non-essential cookies
- Manage cookie preferences
You may change your preferences at any time using the cookie settings available on our website.
12. Third-Party Services
We may share limited information with trusted partners including:
- Payment processors (e.g. PayPal)
- Fulfilment providers (e.g. Printful)
- Analytics providers (e.g. Google Analytics)
13. External Websites
Our website may contain links to other websites. We are not responsible for the privacy practices of external sites.
14. Children’s Privacy
Our website is not intended for individuals under the age of 13 and we do not knowingly collect personal data from children.
15. Changes to This Policy
We may update this policy from time to time. Any updates will be posted on this page.
16. Contact Us
If you have questions about this policy or your personal data:
Email: [email protected]
Address:
Valko Game Studios Ltd
27 Old Gloucester Street
London, England
WC1N 3AX
17. Complaints
If you believe your data has been handled incorrectly, you may contact the UK data protection authority:
Information Commissioner’s Office (ICO)
https://ico.org.uk
0303 123 1113

